Winners Of VGMA Unsung Artiste Category Need More Than Just An Opportunity To Perform On The Event Night – Dan Lartey
The nominees for the 2023 Vodafone Ghana Music Awards (VGMA) Unsung Artist of the Year have been announced.
Dan Lartey, the CEO of Remedi Entertainment has requested for the organizers of the VGMA to consider adding other incentives to the top spot of that particular category. He expects that such winners are given some more opportunities they can hold on to asides the opportunity to perform on the main VGMA awards night.
“These artistes can get to perform live and it helps the artiste to learn a lot when it comes to performances. I’ll say yes, it is a great initiative. One thing I expect is that they should give the winner a plaque. Performance on the main night isn’t enough. Let’s give them a plaque and also, lobby for a featuring with any established artiste.” the experienced music researcher mentioned.
In an interview on TV3’s New Day TV show, the director of the VGMA, Robert Clark confessed plans in place to get additional benefits for this year’s winners of the Unsung Artiste of the year. He also notified the public that the benefits will be revealed as the show progressed.
This category was introduced in 2014, where sensational female vocalist, MzVee emerged winner. Dynamic music group, Dark Suburb won the following year and the likes of Adomaa, Kuami Eugene, Kelvyn Boy and few other grabbed the spot subsequently.
This coveted award celebrates emerging artists who have just broken into the music scene and have been impactful in the music industry and are yet make massive mainstream success. This year’s nominees include, DSL, Tsaqa, Niashun, Maya Blu, Aya Ramzyb and Boi Jake.
It is exciting know that the organizers of this prestigious awards scheme have plans for some improvements in the scheme’s operations. This will help give each winner a solid rock to build his/her music career on as well as giving the scheme a place in the history of many prospective superstars from the motherland.